The Application/Website/Services/products obtains the information you provide when you download and register for the Application or Services or products. When you register with us, you generally provide (a) your name, age, email address, location, phone number, password and your ward's educational interests, etc, recording of video or audio classes taken by you; (b) transaction-related information, such as when you make purchases, respond to any offers, or download or use applications from us; (c) information you provide us when you contact us for help; (d) information you enter into our system when using the Application/Services/products, such as while asking doubts, participating in discussions and taking tests. The said information collected from the users could be categorized as “Personal Information”, “Sensitive Personal Information” and “Associated Information”. Personal Information, Sensitive Personal Information and Associated Information (each as individually defined under this Information Technology (Reasonable security practices and procedures and sensitive personal data or information) Rules, 2011 (the “Data Protection Rules”)) shall collectively be referred to as 'Information' in this Policy. We may use the Information to contact you from time to time, to provide you with the Services, important information, required notices and marketing promotions. We will ask you when we need more information to serve you better. We will not differentiate between who is using the device to access the Application, Website or Services or products, so long as the log in/access credentials match with yours. In order to make the best use of the Application/Website/Services/products and enable your Information to be captured accurately on the Application/Website/Services/products, it is essential that you have logged in using your own credentials. We will, at all times, provide the option to you to not provide the Personal Information or Sensitive Personal Information, which we seek from you. Further, you shall, at any time while using the Application/Services/products, also have an option to withdraw your consent given earlier to us to use such Personal Information or Sensitive Personal Information. Such withdrawal of the consent is required to be sent in writing to us at the contact details provided in this Policy below. In such event, however, the Company fully reserves the right not to allow further usage of the Application or provide any Services/products thereunder to you.
Additionally the Application/products/Services may collect certain information automatically, including, but not limited to, the type of mobile device you use, your mobile devices unique device ID, the IP address of your mobile device, the type of mobile Internet browsers you use, your mobile operating system, and information about the way you use the Application/Services/products. As is true of most Mobile applications, we also collect other relevant information as per the permissions that you provide. We use external payment platforms/ gateways to bill you for goods and services. These platforms/ gateways do not retain, share, store or use personally identifiable information for any other purpose.
Our primary purpose for using your personal information is to provide you with a smooth, efficient, and customized experience, for customer support, advertising and marketing communications, research and service development, and to keep our Platform and users safe and secure.
We use personal information that we collect about you to allow you to access our Platform, to provide you with the services you request, and to improve and customize Basicfirst Services.
We use personal information to investigate, respond to, and resolve customer queries, send you technical notices and security alerts, and provide other support and administrative services.
We use personal information to develop targeted advertising both on and off our Platform about Basicfirst Services, and to communicate with you about our products, services, offers and promotions, including making recommendations about Basicfirst Services you may be interested in.
We use personal information to conduct market research and to develop new services in order to provide you with a better experience and to drive growth in our business.
We use personal information to prevent, detect, investigate, and take measures against criminal activity, fraud, misuse of or damage to our Platform or network, and other threats and violations to Basicfirst 's or a third party's rights.
We will provide you functionality to ensure that your Personal Information is correct and updated. If you have filled out a user profile, we will provide a process for you to access and change your profile on our Application/Services/Website/products. We adopt reasonable security measures to protect your password from being exposed or disclosed to anyone.
We send cookies (small files containing a string of characters) to your computer, thereby uniquely identifying your browser. Cookies are used to record your preferences, help you login faster, and collected to analyse user trends. This data is used to improve our services and offerings, such as providing more relevant content in areas of interest to a majority of users. Most browsers are initially set up to accept cookies, but you can reset your browser to refuse all cookies or to indicate when a cookie is being sent. However, some of our features and services may not function properly if your cookies are disabled.
We may send alerts to you by email or phone (through sms/call) to inform you about any change in our offerings, products, processes, policy or other information which we feel might be useful for you.
When you use certain features on our website like the discussion forums and you post or share your personal information such as comments, messages, files & photos, they will be available to all users, and will be in the public domain. All such sharing of information is done by you at your own risk. Please keep in mind that if you disclose any personal information in your profile or when posting on our forums, all such information would be visible and available in public domain.
We are committed to safeguard the confidentiality of your information. We have put systems, processes & policies in place both physically as well as electronically to protect your information we process and maintain. For example, we limit access to this information to authorized employees only who would need to know that information to enable them operate, develop or improve our products, offerings, application, platform, services, website. Please note that although we endeavour to provide reasonable security for information we process and maintain, however, no security system can prevent all potential security breaches/risks.
We plan to retain user data while an account is active and for at least three years afterward. We may change this practice to comply with legal, compliance and business requirements. For example, we may increase the retention period for some data to comply with requirement of any law or Basicfirst’s code of conduct or any other business requirement. Unless otherwise prohibited, we may decrease the retention period for some data to release bandwidth on our storage devices.
When you access our platform, our servers automatically record information that your browser sends. These server logs may include information such as your web request, internet protocol address, browser type, browser language, the date and time of your request and one or more cookies that may uniquely identify your browser.
When you send an email or other communication to us, we may retain those communications in order to process your requests, respond thereto and improve our Services
We believe that, every user of our platform, website, application, products & services is capable to provide an informed consent prior to providing any Information required for the use on our platform, website, application, products & services. By registering with us, you are expressly consenting to our collection, processing, storing, disclosing and handling of your information as set forth in this Policy now and as amended from time to time. Processing, your information in any way, including, but not limited to, collecting, storing, deleting, using, combining, sharing, transferring and disclosing information, all of which activities will take place in India. If you reside outside India your information will be transferred, processed and stored in accordance with the applicable data protection laws of India.
It is open for you to customize our usage of your personal information to communicate with you, to send you marketing information, how we provide you with customized and relevant advertising, and whether you want to stay signed into your account. If you do not wish to receive marketing communications from us, you can unsubscribe from the link in the email you would receive or change your Communication preferences or indicate your communication preferences. You can also reach us via chat, WhatsApp, call or email to block promotional communication to you. Keep in mind, we do not sell or rent your personal information to third parties for their marketing purposes without your explicit consent.
By having a Basicfirst account, you have explicitly given consent for us to capture images (followed by analysis), camera/mic permissions to make video calls and record the same. These may be used by us to share with you and others as per business requirement.
Our Grievance Redressal Officer shall make all reasonable efforts to address your grievances at the earliest possible opportunity. You may contact us at (Nodal Officer details with postal address:
Reach out to us on [email protected] in case of any queries.